Business

Lead Companies Spearhead New Customer Acquisition

When companies struggle with leads, they struggle with finding new customers. If you aren’t selling more, you aren’t growing – and that’s trouble for any business. And yet only 17.3% of companies are meeting their lead generation targets every year. Insufficient budgets, poor marketing channel choices, internal company issues, and data list quality were cited […]

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Why Background Checks on Your Potential Employees Are Important

There is a saying that admonishes employers to “hire slow and fire fast.” If you are a business owner, you would definitely understand the wisdom behind this thinking. Many companies expend a lot of time and resources in recruitment, while some jobseekers unfortunately resort to unconscientious practices in order to land a job. Thus, in

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Optimize Brand Awareness By Implementing The Following Strategies

Although defined broadly, it’s safe to say that brand awareness is basically the extent to which the business owner’s target market is familiar with the distinct images, qualities, value, and ideology of the company’s goods and services. Building brand awareness is important for many reasons, one of which is that it increases the likelihood of

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Story of Phyno

He is one of the best rappers in Nigeria and one of the first Igbo rappers. We know him by his stage name Phyno but his real name is Chibuzor Nelson Azubuike. Fans of the star want to know interesting details about their icon: where is he from and what is his success story. Keep

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Working capital loans- everything you need to know about it

A businessman needs cash for everyday trading operations which is known as working capital. Such capital is required to meet day to day business expenses like payment of wages, salaries, payroll, etc. However, small business firms may not have enough cash all the time to meet such expense. So, at that time working capital loans seems

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