furniture

Have a Love Affair with These Loveseats

Shopping in stores at big-box retailers can be a deceptively pleasant experience. Friendly staff meets you at the door offering refreshments. You get to peruse finely decorated “staged” rooms that help you picture the space as a whole. But when that friendly salesman starts following you around the store, steering you toward certain products that …

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Designing a Winning Furniture Marketing Strategy

Producing beautiful furniture is only one part of building up a successful furniture business these days. Since the times have changed so dramatically and the resources online depend on your furniture stores’ marketing plan, you need a strong brand that people can easily recognize. Simply put, you need to create a marketing strategy that leaves …

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