analytics

Using Customer Data to Create a More Personalized Shopping Experience

In a piece on personalized customer experience that was featured in Forbes’ Leadership section, Wall Street Journal author and customer service expert  Shep Hyken wrote: “When a customer walks into a retail store, the salesperson has two choices: simply ring up a purchase, or truly help the customer get what he or she really needs.” …

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How to Customize Your SEO Needs for a Toronto Audience

Source Search engine optimization, or SEO, is essential to growing your business. Because many search engines and mobile apps now use location tracking as a feature to get the most relevant local results, customizing your SEO approach to your region is also necessary. For those in Ontario, finding the best Toronto SEO approach can give you …

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